TY  - BOOK
AU  - Hoffman, Alan N.
AU  - O'Neill, Hugh M.
TI  - The strategic management : casebook and skill builder
SN  - 0-314-012
U1  - RM 
PY  - 1993///
CY  - Minneapolis
PB  - West Publishing 
KW  - PLANIFICACION ESTRATEGICA
KW  - ADMINISTRACION
KW  - ETICA
KW  - USA
N1  - 03089
N2  - Tools for analysis. Total quality management. Strategic management cases. Strategic management in small businesses. Business level strategy. Strategy in service businesses. Corporate level strategy. Strategy implementation. Strategy implementation. International issues and strategy. Ethics and social responsability
ER  -