TY - BOOK ED - Bower, Joserph L. ED - Bartlett, Christopher A. ED - Uyterhoever, Hugo E. R. ED - Walton, Richard E. TI - Business policy : managing strategic processes SN - 0-256-115 U1 - RM PY - 1995/// CY - Chicago PB - Irwin KW - ADMINISTRACION KW - ADMINISTRACION INDUSTRIAL KW - RECURSOS HUMANOS KW - ESTADOS UNIDOS KW - USA N1 - Impreso; 08046 N2 - What is strategy? Industry and competitive analysis, Personal values and corporate strategy. Relating strategy to social resposability. Building strategy. Building organizational capabilities. Transforming an organization. Building relationships. Building a general management career ER -