TY - BOOK AU - Certo, Samuel C. AU - Appelbaum, Steven H. TI - Principles of modern management : a canadian perspective SN - 0-697-081 U1 - RM PY - 1980/// CY - Iowa PB - Wm. C. Brown Company Publisher KW - ADMINISTRACION KW - ADMINISTRACION DE PERSONAL KW - ADMINISTRACION DE EMPRESAS KW - LIDERAZGO KW - USA N1 - 03072 N2 - Defining management. Approaches to managing. Organizational objectives. Fundamentals of planning. Making decisions. Plans and planning tools. Implementing the planning process. Fundamentals of organizing. Organizing the activity of individuals. Providing appropriate human resources for the organization. Changing an organization. Fundamentals of influencing and communication. Leadership. Motivation ER -